Qhue Collaborates with Disney for Project Elevate: A Visual Campaign to Inspire Creativity and Innovation
We are thrilled to announce that our founder, Quentin Hernandez, has been handpicked by Disney for Project Elevate, a groundbreaking initiative designed to spotlight and amplify emerging creative talents. This partnership has resulted in a stunning visual campaign that highlights the artistry and ethos of Qhue while aligning with Disney’s mission to celebrate diverse voices and exceptional craftsmanship.
What Is Project Elevate?
Project Elevate is a program created by Disney to champion innovators across various industries who embody creativity, perseverance, and artistry. By leveraging Disney’s global platform, the initiative provides creatives with the resources and visibility needed to bring their vision to life on an expansive stage.
Quentin’s selection for this prestigious project is a testament to his ingenuity as a self-taught perfumer and fashion designer, as well as the authentic story behind Qhue—a brand born from a love for fragrance, fashion, and art, deeply inspired by the vibrancy of New York City.
Behind the Campaign
Disney collaborated closely with Quentin and the Qhue team to develop a visually captivating campaign that not only showcases the essence of Qhue but also resonates with a global audience. This campaign merges Qhue’s signature design aesthetic with Disney’s storytelling magic, creating an unforgettable narrative.
Through this campaign, viewers are transported into Quentin’s creative universe—a celebration of individuality, craftsmanship, and the power of scent to evoke memories and emotions. Each scene is meticulously designed to reflect Qhue’s core identity, blending luxury, artistry, and the diversity of its inspiration: New York City.
Quentin Hernandez: The Visionary Behind Qhue
Quentin’s journey is a remarkable story of passion and perseverance. Quentin launched Qhue in 2021 to redefine how we experience fragrance—both as a personal statement and as an art form. His ability to merge technical skill with artistry and his unwavering commitment to quality have made Qhue a standout in the luxury fragrance market.
Disney’s recognition of Quentin’s talent through Project Elevate underscores his impact not just as a creator, but as an innovator who inspires others to chase their dreams.
What This Means for Qhue
Being part of Project Elevate propels Qhue into a new chapter of global recognition and influence. The campaign not only celebrates Quentin’s artistry but also introduces Qhue to new audiences who value authenticity, luxury, and creativity.
This collaboration is more than just a milestone for Qhue—it’s a validation of the hard work, passion, and vision that have fueled the brand’s growth.
How to Experience the Campaign
The visual campaign is now live across Disney’s platforms and Hulu and on Qhue’s official channels or youtube. We invite you to immerse yourself in this stunning collaboration by visiting our website, qhuelifestyle.com, and our social media pages at QhueNewYork.
Through this partnership with Disney, Qhue reaffirms its commitment to delivering unique, high-quality fragrances while continuing to tell stories that resonate with individuals worldwide.
A Bright Future Ahead
As Qhue continues to expand and innovate, this collaboration with Disney stands as a shining example of what’s possible when passion meets opportunity. We’re honored to be part of Disney’s Project Elevate and excited for what the future holds for our brand, our founder, and our community.
Stay tuned for more updates, and thank you for being a part of our journey!